We are the change

Creativity – the Amy Tan way

Fantastic video from the TED: Ideas Worth Spreading archives from Amy Tan.

Amy talks about the creative process and how we can improve our own creativity. Creativity is one of the cornerstones of business along with flexilibity and persistence.

Amy Tan (born 1952) is known for her lyrically written tales of emotional conflict between Chinese-American mothers and daughters separated by generational and cultural differences. Together with her distinctive writing style and rich imagery, Tan’s treatment of such themes as loss and reconciliation, hope and failure, friendship and familial conflict, and the healing power of storytelling have brought her popular success and critical attention. Amy Tan is the author of such beloved books as The Joy Luck Club, The Kitchen God’s Wife and The Hundred Secret Senses.

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