We are the change

Stand out from the crowd

how to build a powerful profile and reputation for your business Few of us face little or no competition for our products and services. So in a difficult economy, when buyers are reducing and purse strings are tightening, how do you get your business to really stand out from the crowd? How can you build a positive and powerful profile that makes…
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Thinking of cancelling Christmas?

If you think this year’s economic climate gives you an excuse not to invest in customer thank you gifts or Christmas greetings, then think again. While your customers and key contacts will be expecting you to be prudent, they still need to know you care and really value their business.
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Targeting the customers you can win

It’s back to business after the summer lull and for many of us that means looking at the order book and (possibly) facing the fact that a good sprinkle of marketing and business development wouldn’t go amiss. But like me, do you hate getting on the phone and cold calling potential customers? Do you doubt whether a mass mail-shot will bring you that…
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